Manila, Philippines – Guess what, foodies? The iconic Tiong Bahru Bakery—famous for its next-level French pastries—is now in Manila! Their very first Philippine branch just opened its doors in Bonifacio Global City (BGC), Taguig, and it’s all thanks to a powerhouse collab between Jollibee Foods Corporation (JFC) and Singapore’s Food Collective Pte. Ltd.
A Taste of Singapore Lands in Manila

What started in 2012 as a humble bakery in Singapore’s charming Tiong Bahru district has blossomed into a globally celebrated brand—and now, it’s here to shake up Manila’s pastry scene. Known for its obsessive commitment to quality and old-school French baking techniques, Tiong Bahru Bakery brings its A-game to Bonifacio Global City.
The BGC outlet boasts a lineup of their iconic treats that pastry lovers can’t stop raving about:
- Flaky, buttery croissants – Perfectly golden with just the right crunch and melt-in-your-mouth softness.
- Indulgent Pain Au Chocolat – Chocolate-filled bliss that’s practically a hug in pastry form.
- Bestselling Kouign Amann – A caramelized masterpiece with a hint of sweet-salty magic.
- Savory Za’atar Miso Eggplant Sandwich – A modern twist for those craving something hearty yet gourmet.
- Zesty Lemon Tart – A tangy-sweet dessert that’s as refreshing as it is decadent.
But the experience doesn’t stop with the pastries. Pair your picks with a cup of expertly brewed coffee made from sustainably sourced beans by Common Man Coffee Roasters, Singapore’s beloved specialty coffee brand. Whether you’re a cappuccino connoisseur or an iced latte lover, every sip complements the bakery’s flavors beautifully.
Tiong Bahru Bakery isn’t just a taste of Singapore—it’s a slice of heaven, now served with a side of Filipino warmth. Whether you’re here to indulge or just curious, one thing’s for sure: it’s a cheat day you won’t regret.
A Joint Venture for Culinary Excellence

When two culinary powerhouses join forces, you know it’s going to be big—and that’s exactly what’s happening here. The arrival of Tiong Bahru Bakery in the Philippines is the result of a strategic partnership between Jollibee Foods Corporation (JFC) and Singapore’s Food Collective Pte. Ltd., with JFC holding a 60% stake in the venture.
So, what does this mean for us? For starters, it’s not just about pastries—it’s about transforming Manila’s food scene with world-class dining concepts. This partnership doesn’t stop at Tiong Bahru Bakery; it’s also bringing Common Man Coffee Roasters, a name that’s practically sacred in Singapore’s coffee culture, to the Filipino table.
JFC, the homegrown fast-food giant behind beloved brands like Jollibee and Chowking, has a knack for knowing what Filipinos crave. Partnering with Food Collective Pte. Ltd., known for curating top-tier dining experiences, ensures that this venture isn’t just about importing an international brand—it’s about making it resonate with the local palate.
The goal? To elevate Manila’s dining options with a perfect blend of French baking artistry, specialty coffee expertise, and Filipino hospitality. Whether you’re a foodie looking for your next obsession or just someone who loves good bread and better coffee, this collaboration promises to deliver a taste experience like no other.
This joint venture isn’t just about business—it’s a love letter to great food and even better dining experiences, all wrapped up in a warm, buttery croissant.
A Commitment to Artisanal Craftsmanship

At Tiong Bahru Bakery, every pastry tells a story—a story of patience, precision, and an unwavering dedication to the art of French baking. This isn’t your average bake-and-go operation; it’s a meticulous process that honors tradition and craftsmanship.
Take their signature croissants, for example. These golden beauties go through a painstaking three-day process to achieve perfection. It starts with fermentation, where the dough develops its distinct depth of flavor. Next comes the layering, a delicate dance of folding and rolling butter into the dough to create the iconic flaky structure. Then there’s proofing, where the dough is left to rise slowly, allowing it to reach that ideal airy texture. Finally, the magic happens in the oven, where the buttery layers crisp up into a masterpiece that’s almost too pretty to eat (but trust us, you’ll eat it anyway).
And it’s not just the croissants. Every pastry on their menu is made with the finest ingredients, sourced with care and a commitment to quality. From the caramelized perfection of their Kouign Amann to the zesty brightness of their Lemon Tart, each item reflects their obsession with getting every detail right.
This dedication to artisanal techniques is what sets Tiong Bahru Bakery apart. It’s not about cutting corners; it’s about taking the time to do things the right way—the French way. So when you bite into one of their pastries, you’re not just tasting butter and dough; you’re tasting years of tradition and a whole lot of heart.
A New Culinary Hotspot in BGC
Say hello to your new go-to spot for premium pastries and coffee! Nestled in the heart of Bonifacio Global City (BGC), Tiong Bahru Bakery has officially opened its doors at Verve Residences Tower 2, setting a new standard for elevated dining in Metro Manila.
With operating hours from 7 a.m. to 10 p.m. daily, this sleek and cozy café invites everyone—from early risers craving a buttery croissant with their morning brew to night owls looking for a sweet treat to cap off their day. The space has been thoughtfully designed to create a warm and inviting ambiance, blending modern aesthetics with a touch of charm that makes you want to linger a little longer (or maybe a lot longer).
But it’s not just the vibe that’s worth writing home about—it’s the experience. Imagine catching up with friends over a table filled with flaky pastries, sipping on specialty coffee brewed to perfection, and soaking in the lively energy of BGC. Whether you’re here for a quick pastry pick-me-up or planning a leisurely coffee date, this branch promises to deliver a world-class dining experience that’s both indulgent and approachable.
Tiong Bahru Bakery isn’t just another café; it’s a culinary destination that seamlessly marries Singaporean baking heritage with the vibrant food culture of Manila. So, if you’re in the area, skip the usual and treat yourself to something extraordinary—you deserve it.
Conclusion
The arrival of Tiong Bahru Bakery in the Philippines isn’t just another international brand setting up shop—it’s a celebration of cultures. By blending Singaporean baking heritage, rooted in time-honored French techniques, with the unmistakable warmth of Filipino hospitality, the bakery promises more than just pastries; it offers an experience. Whether you’re a seasoned pastry enthusiast or simply curious about the buzz, Tiong Bahru Bakery delivers indulgence with every bite, creating a space where craftsmanship and local charm come together to delight Manila’s food-loving crowd.